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Lifeline was born in 1997 when a group of 30 forward thinking Ob/GYN physicians in Morris County, who recognized that our healthcare system was in trouble and becoming unaffordable, decided to take action. Private practicing doctors, the cornerstone of our healthcare system, were struggling to find the time and resources to give their patients the personalized, high quality care they wanted and needed. We had the choice of watching the system fail or taking action. We chose to take action by forming Lifeline Medical Associates. We aligned our individual practices and took advantage of our combined 1000 years of medical experience and used our pooled resources to invest in sorely needed medical information technology to protect and improve our patient’s care.

Lifeline has grown to over 100 physicians and practitioners by adding like-minded doctors and their practices throughout NJ who also believe in our mission of high quality, affordable care for all women. Lifeline provides care for over a half a million women in NJ, one patient at a time.

As a patient, you continue to receive the same personalized care from your own doctor in your usual office. Now you have power of Lifeline supporting your doctor to insure that your care is the best it can be.



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